Archive
News & Opinions
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TechMunch: Can the British government lead the next industrial revolution? The tech community must make it happen
June 8, 2017
In the 18th and 19th centuries, British factories, businesses and politicians chose to embrace technological innovation in radical new ways. Through ingenious applications of modern technology, Britain placed itself at the helm of the industrial revolution. Today, talk of the 4th Industrial revolution is still limited to the tech community, but by embracing Artificial Intelligence (AI), the Internet of Things (IoT) and automation, Britain could redefine industry as we know it. Whoever is elected must...
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Under the Sheets with… Nick Andrews, Ali Gee & Kev O’Sullivan
June 2, 2017
Across FleishmanHillard Fishburn there are nine special advisors. With over 60(ish, we're too polite to enquire the exact amount) years of communications and media experience, they are on hand to provide advice to employees and clients wherever they might need it, both creatively and strategically. Recently we took the chance to get to know three of them a little better, in our inaugural ‘Under the Sheets’ session. Sleeping caps adorned, lavender oil diffused, Laurel Buchanan...
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TechMunch: Will VR ever become a social experience?
May 26, 2017
This year’s VR World demonstrated that VR is an endlessly innovative sector, continuously reinventing itself. The same can be said for the general conversation surrounding VR. Exciting new developments are permeating at every level: from content to hardware through to application and platform. It’s hard to keep up with it all, let alone to take it all in when you’re faced with a packed exhibition hall. Since last year there has been a fundamental shift...
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FleishmanHillard Fishburn wins at EMEA Sabres!
May 25, 2017
At the 2017 EMEA Sabres FleishmanHillard Fishburn won a GOLD Sabre for Product Media Relations (Consumer) for our Crocs and Christopher Kane campaign. Lauren Winter, Head of Consumer and Brand Marketing EMEA says " This is a brilliant win for the Consumer team. Working with Crocs is such a joy for us and being able to help transform their reputation from comfortable to fashionable has been an absolute delight. So happy to have won and can’t wait...
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FleishmanHillard Fishburn wins at AMEC Awards!
May 19, 2017
Our work with Fitbit Big Billion campaign for Sport Relief last year has been awarded silver at this year's AMEC awards! Ali Gee, Deputy CEO says "This is a brilliant win for our agency. Our continued focus on measurement helps us deliver real change to our clients. The Fitbit campaign helped get the nation moving and it thoroughly deserves this recognition." You can read more about the campaign here or check out the full list...
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Three FleishmanHillard Fishburn employees appear on PRWeek’s 30 Under 30 list 2017!
May 17, 2017
Ben Craig, Olivia Lewis and Simon Richards (pictured above, left to right) are all present on this years 30 Under 30 list compiled by PRWeek. Jim Donaldson, CEO says “This is a great achievement for us and shows we’ve got some great talent throughout our business. It’s no surprise to me that they have been recognised by PRWeek. Ben, Olivia and Simon have keen political minds, provide smart counsel to our clients and help deliver...
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TechMunch: The London Motor Show: What’s happening in the motor industry?
May 9, 2017
Last week FHF descended on the London Motor Show. As the industry transforms itself from nuts and bolts manufacturing firms, to highly innovative tech companies, tech enthusiast Ben Fletcher and Lara Bunston visited London’s biggest motor show to see what’s going on. British brands are back! The prospect of Brexit put a gloomy cloud over the British automotive industry, but this was far from evident at the London Motor Show. British heritage dominated! Gallantly, a...
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TechMunch: Communicating complexity
April 26, 2017
At the heart of communications for technology lies a persistent requirement to make sense of the complex. Having wrestled with my fair share of impenetrable technologies over the years I thought I would share some techniques that I find handy when translating the impassioned rantings of someone with a doctorate in electronics (or indeed the internal language widely repeated by marketing folk at large tech companies). Break down acronyms: This is a good place to...
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TechMunch: What’s coming up in (you guessed it!) AI?
April 19, 2017
In my first TechMunch I spoke about technological determinism, a bit heavy I must admit so for my next post, I wanted to talk about something a bit easier to digest - the topic of the moment, AI. With less than a month to go until the AI Summit here in (at the time of writing) sunny London, there is plenty going on and with an AI programme recently beating six poker players to win...
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How to land an authentic apology
April 13, 2017
The CEO of United this week released his second statement to the media following worldwide contempt for the way a passenger was man handled and removed from one of its aircraft. With over 36 hours since a video of the man bloodied and being seen dragged across the floor of the airplane went viral, and with almost $1 billion wiped off United's share price the CEO (and presumably those around him) decided they had to come...