Archive

Year: 2021

  • The paradox of communicating CSR: Time to refocus

    October 12, 2021

    Many companies try to improve their image by communicating their involvement in socially responsible activities. This often arouses scepticism rather than achieving the intended goal. Greta Thunberg conveyed it most eloquently: “Blah, blah, blah”. In this series, we explore ways to successfully manage the predicament. Time to refocus In post 1. 'Reality check', we highlighted the reputational challenge that corporations face when communicating their socially responsible activities.  Let’s now take a short definitional excursion to...

  • FleishmanHillard UK expands international trade and foreign direct investment (FDI) capabilities with new appointment

    October 12, 2021

    FleishmanHillard UK has boosted its international trade and foreign direct investment (FDI) offer with the appointment of Tim Harding, who joins from the UK Department for International Trade (DIT). At the DIT, Tim was a specialist in foreign trade, investment and economic development into the UK, with a focus on Asian markets, and brings more than a decade of government experience advising on trade policy, inward investment and international business opportunities for the UK and...

  • Beijing’s CPTPP mischief is another headache for Washington in the Indo-Pacific power struggle

    October 12, 2021

    Over recent weeks headlines have been full of the announcement of the AUKUS defence partnership. In an unsurprisingly rapid response China, the unspoken target of the new submarine capabilities in Oceania, announced their application for accession to CPTPP. Although they had previously made no secret of the ambition to apply to this multilateral agreement, with full awareness of the irony that it had been originally created to contain their regional economic dominance, it was nonetheless...

  • The paradox of communicating CSR: Reality check

    October 8, 2021

    Richard Costa, Director and Head of Corporate Reporting at Ensemble Studio Many companies try to improve their image by communicating their involvement in socially responsible activities. This often arouses scepticism rather than achieving the intended goal. Greta Thunberg conveyed it most eloquently: “Blah, blah, blah”. In this series we explore ways to successfully manage the predicament. There is a difficult challenge that companies face when trying to communicate their corporate social responsibility (CSR): the lack of...

  • Previewing the Conservative Party Conference 2021

    October 3, 2021

    By Tomos Davies, director As Conservatives gather this week for their annual Conservative Party Conference 2021, the first in-person meeting since Boris Johnson’s triumphant 2019 general election victory, they do so against a turbulent and uncertain political backdrop. As Britain’s forecourts run dry, the cost of living spirals, and with warnings of a winter of discontent on the horizon, Conservatives congregating in Manchester will hope for a dash of that fabled Johnsonian tonic to banish...

  • Rob Mayhew joins FleishmanHillard as UK head of influence and retail

    October 1, 2021

    Rob Mayhew has been hired as the head of influence and retail at FleishmanHillard UK. Rob will lead the consumer and brand marketing practice on developing digital multi-channel content and influencer marketing strategies; defining how we work with creators and navigate the ongoing diversification of influencer content and channels as well as leading the practice’s influencer offering. Rob has more than nineteen years of experience in both the shopper and digital sectors, having worked on...

  • Large Creative Agency of the Year is FleishmanHillard

    October 1, 2021

    We're so excited to share that FleishmanHillard UK won 'Large Creative Agency of the Year' at this year's Creative Moment Awards! We see this win as a huge testament to every single FH employee, our clients, our partners and the culture we have built. The whole team is thrilled. Contact us...

  • WEBINAR: Is meritocracy a myth? The case for socioeconomic diversity in our working lives

    September 30, 2021

    Join us on Thursday 14th October at 1-2pm (BST) for a panel discussion on socioeconomic diversity and inclusion, hosted by Ben Levine, director & partner of FleishmanHillard TRUE Global Intelligence, in conversation with: Sarah Waddington CBE, Co-founder of Socially Mobile Saeed Atcha MBE DL, CEO of Youth Leads UK, Social Mobility Commissioner and Deputy Lieutenant of Greater Manchester Dr Louise Ashley, Senior Lecturer, Royal Holloway, University of London and Research Fellow, The Bridge Group Register...

  • Labour Conference 2021 Round-up: Five things we learned

    September 30, 2021

    Labour Conference 2021: Starmer slays the Corbyn dragon, but will he now resonate with the public? Four days of Labour Conference is quite enough Conference for most. However, I hugely enjoyed being back amongst party members, MPs, peers and the wider business community for the first in-person Labour Conference since 2019. It’s safe to say that Brighton 2021 was a mixed bag for the party, but there are clear signs that Labour is now once...

  • Better together: The Top 3 collaborations announced at Money20/20 Europe

    September 29, 2021

    Last week, after over 500 days of global lockdowns, the annual Money20/20 Europe conference returned. Bringing together more than 4,000 people from over 1,500 companies; the show in Amsterdam, once again, is shaping the future of money. From tiny fintech start-ups to incumbent banking giants, global leaders to innovators and disruptors, they all gathered to meet, debate and of course – announce new initiatives. Back in our 2020, ‘Fintech Driving Global Change’ report, Money20/20 President...