Archive
influencer
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Democracy in 2024: Influence in an election year
May 2, 2024
We hosted the first event of our FHFuture Series - Democracy in 2024: Influence in an Election year; Implications and Watchouts for Business. Among the speakers were journalists, influencers, youth and industry regulatory experts who each contributed unique and insightful perspectives from their industries and beyond. With the help of FH’s Head of News, Pete Meikle, Head of Public Affairs, Liam McCloy and the Consumer Team’s Nina Bautista, they delivered a fascinating discussion on topics...
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The changing face of influencer marketing and how to stay ahead of the curve
July 4, 2023
Following my attendance at the PR Week Influencer 360 event, I thought it was worth sharing some important news and trends within the influencer marketing sphere, and what this could mean for brands and creators. New Changes in disclosing what is an ‘Ad’ Previously the ASA shared guidance that a post should be declared an ‘Ad’ if the influencer received some sort of payment AND the brand had some form of editorial influence on the...