Re-evaluating Employee Value Proposition for the new era of work
It’s time to let go of the idea of “employer brand.” You have only one brand — it’s what the world, employees, and prospective talent all see and interact with — and amid the tightest global labour market in decades,...
November 18, 2022

Re-evaluating Employee Value Proposition for the new era of work
It’s time to let go of the idea of “employer brand.” You have only one brand — it’s what the world, employees, and prospective talent all see and interact with — and amid the tightest global labour market in decades,...
November 18, 2022
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2023 Autumn Statement: does it ‘get the job done’ or is it ‘too little too late’?
Today (22.11.23), the Chancellor of the Exchequer, Jeremy Hunt MP delivered the Government’s Autumn Statement to Parliament, saying he wanted to unlock investment, reward work and grow the economy. Containing over a hundred measures, the Chancellor felt he had reason...
November 22, 2023 · autumn statement, chancellor, economic policy, government, Labour, PA, Public Affairs, Tax
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Big pharma gets a big brand boost
Many pharmaceutical companies are choosing this moment to rebrand, and the results signal a welcome new creative direction for the industry. Until a year ago, pharma was the one of the last bastions of safe, characterless branding. The only thing...
November 20, 2023 · Brand activations, Branding, design, Pharma, Pharmaceuticals, rebranding
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Rishi’s Reshuffle: Suella’s Sacking and Cameron’s Comeback
After an underwhelming Party Conference season and a tense few days over former Home Secretary Suella Braverman’s unauthorised column in The Times, Monday’s reshuffle was a chance for the Conservative Party to turn around its fortunes ahead of the General...
November 15, 2023 · Conservative, David Cameron, Labour, Party Conference, Public Affairs, Reshuffle, Rishi Sunak, Suella Braverman
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Accessible communications: Why it matters
You may have heard the term ‘accessibility’ recently, but what does it really mean? When talking about the accessibility of a building, we often think of the barriers wheelchair-users face. When we think of the accessibility of a website, we...
October 25, 2023 · Accessibility, Accessible design, Inclusive design, World Accessibility Day
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Will gen AI change the game? Understanding the hopes, fears and ambitions of communications and marketing decision-makers
It’s almost a year since generative AI exploded into our newsfeeds and onto the agendas of organisations from all sectors. Since then, we’ve been told that these tools could affect up to 300 million jobs, and even that AI technology...
October 23, 2023 · ChatGPT, Communications, Gen AI, Generative AI, Marcoms
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Rishi’s Reshuffle: Suella’s Sacking and Cameron’s Comeback
After an underwhelming Party Conference season and a tense few days over former Home Secretary Suella Braverman’s unauthorised column in The Times, Monday’s reshuffle was a chance for the Conservative Party to turn around its fortunes ahead of the General...
November 15, 2023 · Conservative, David Cameron, Labour, Party Conference, Public Affairs, Reshuffle, Rishi Sunak, Suella Braverman
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Sunak, Starmer and Sparkles: Who succeeded this Party Conference season?
A difference in atmospheres After much anticipation, party conference season for 2023 has now come to a close. With a smattering of policies and a touch of glitter, here is my take on what may well be the final...
October 12, 2023 · Labour, Labour Party Conference 2023, Party conference 2023, partyconference, partyconference2023, Public Affairs, publicaffairs
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Rishi’s Reset: On Track or De-Railed?
An overview of Conservative Party Conference 2023 The mood going into this year’s Conservative Party Conference was by no means buoyant and, sitting at a sizeable 20 points behind the Labour Party in the polls, Sunak would have hoped for...
October 5, 2023 · Conservative Party Conference 2023, CPC23, HS2, LPC23, Public Affairs
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Why you should stop asking “how can we win on the trans inclusion debate?”
Young people carry pride flags during gay pride on René-Lévesque Boulevard, Montréal, Canada. Lots of clients and contacts say something like “we won’t have an opinion on the trans inclusion debate because there is no way to win.” Normally followed...
September 29, 2023 · Crisis and Issues Management
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Top three comms tips for emerging climate fintechs
You’d be forgiven for feeling as though the climate conversation has taken a disappointing turn lately, with UK Prime Minister, Rishi Sunak’s, recent apparent U-turn on commitments. However, there are still important strides being made in the fight for a...
September 27, 2023 · Authenticity, Climate fintechs, FinTech, Purposeful Business
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Big pharma gets a big brand boost
Many pharmaceutical companies are choosing this moment to rebrand, and the results signal a welcome new creative direction for the industry. Until a year ago, pharma was the one of the last bastions of safe, characterless branding. The only thing...
November 20, 2023 · Brand activations, Branding, design, Pharma, Pharmaceuticals, rebranding
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Rishi’s Reshuffle: Suella’s Sacking and Cameron’s Comeback
After an underwhelming Party Conference season and a tense few days over former Home Secretary Suella Braverman’s unauthorised column in The Times, Monday’s reshuffle was a chance for the Conservative Party to turn around its fortunes ahead of the General...
November 15, 2023 · Conservative, David Cameron, Labour, Party Conference, Public Affairs, Reshuffle, Rishi Sunak, Suella Braverman
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Will gen AI change the game? Understanding the hopes, fears and ambitions of communications and marketing decision-makers
It’s almost a year since generative AI exploded into our newsfeeds and onto the agendas of organisations from all sectors. Since then, we’ve been told that these tools could affect up to 300 million jobs, and even that AI technology...
October 23, 2023 · ChatGPT, Communications, Gen AI, Generative AI, Marcoms
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Public sector or for-profit: protecting your reputation in a crisis
Having worked both in-house in the public sector and for agencies representing for-profit companies, there are some very real, important differences to consider when it comes to managing reputation – and some key principles that apply to both too....
October 20, 2023 · Crisis and Issues Management, crisis management, issues management
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Sunak, Starmer and Sparkles: Who succeeded this Party Conference season?
A difference in atmospheres After much anticipation, party conference season for 2023 has now come to a close. With a smattering of policies and a touch of glitter, here is my take on what may well be the final...
October 12, 2023 · Labour, Labour Party Conference 2023, Party conference 2023, partyconference, partyconference2023, Public Affairs, publicaffairs
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Most Recent
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2023 Autumn Statement: does it ‘get the job done’ or is it ‘too little too late’?
Today (22.11.23), the Chancellor of the Exchequer, Jeremy Hunt MP delivered the Government’s Autumn Statement to Parliament, saying he wanted to unlock investment, reward work and grow the economy. Containing over a hundred measures, the Chancellor felt he had reason...
November 22, 2023 · autumn statement, chancellor, economic policy, government, Labour, PA, Public Affairs, Tax
-
Big pharma gets a big brand boost
Many pharmaceutical companies are choosing this moment to rebrand, and the results signal a welcome new creative direction for the industry. Until a year ago, pharma was the one of the last bastions of safe, characterless branding. The only thing...
November 20, 2023 · Brand activations, Branding, design, Pharma, Pharmaceuticals, rebranding
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Rishi’s Reshuffle: Suella’s Sacking and Cameron’s Comeback
After an underwhelming Party Conference season and a tense few days over former Home Secretary Suella Braverman’s unauthorised column in The Times, Monday’s reshuffle was a chance for the Conservative Party to turn around its fortunes ahead of the General...
November 15, 2023 · Conservative, David Cameron, Labour, Party Conference, Public Affairs, Reshuffle, Rishi Sunak, Suella Braverman
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Accessible communications: Why it matters
You may have heard the term ‘accessibility’ recently, but what does it really mean? When talking about the accessibility of a building, we often think of the barriers wheelchair-users face. When we think of the accessibility of a website, we...
October 25, 2023 · Accessibility, Accessible design, Inclusive design, World Accessibility Day
-
Will gen AI change the game? Understanding the hopes, fears and ambitions of communications and marketing decision-makers
It’s almost a year since generative AI exploded into our newsfeeds and onto the agendas of organisations from all sectors. Since then, we’ve been told that these tools could affect up to 300 million jobs, and even that AI technology...
October 23, 2023 · ChatGPT, Communications, Gen AI, Generative AI, Marcoms
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News
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Rishi’s Reshuffle: Suella’s Sacking and Cameron’s Comeback
After an underwhelming Party Conference season and a tense few days over former Home Secretary Suella Braverman’s unauthorised column in The Times, Monday’s reshuffle was a chance for the Conservative Party to turn around its fortunes ahead of the General...
November 15, 2023 · Conservative, David Cameron, Labour, Party Conference, Public Affairs, Reshuffle, Rishi Sunak, Suella Braverman
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Sunak, Starmer and Sparkles: Who succeeded this Party Conference season?
A difference in atmospheres After much anticipation, party conference season for 2023 has now come to a close. With a smattering of policies and a touch of glitter, here is my take on what may well be the final...
October 12, 2023 · Labour, Labour Party Conference 2023, Party conference 2023, partyconference, partyconference2023, Public Affairs, publicaffairs
-
Rishi’s Reset: On Track or De-Railed?
An overview of Conservative Party Conference 2023 The mood going into this year’s Conservative Party Conference was by no means buoyant and, sitting at a sizeable 20 points behind the Labour Party in the polls, Sunak would have hoped for...
October 5, 2023 · Conservative Party Conference 2023, CPC23, HS2, LPC23, Public Affairs
-
Why you should stop asking “how can we win on the trans inclusion debate?”
Young people carry pride flags during gay pride on René-Lévesque Boulevard, Montréal, Canada. Lots of clients and contacts say something like “we won’t have an opinion on the trans inclusion debate because there is no way to win.” Normally followed...
September 29, 2023 · Crisis and Issues Management
-
Top three comms tips for emerging climate fintechs
You’d be forgiven for feeling as though the climate conversation has taken a disappointing turn lately, with UK Prime Minister, Rishi Sunak’s, recent apparent U-turn on commitments. However, there are still important strides being made in the fight for a...
September 27, 2023 · Authenticity, Climate fintechs, FinTech, Purposeful Business
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Opinions
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Big pharma gets a big brand boost
Many pharmaceutical companies are choosing this moment to rebrand, and the results signal a welcome new creative direction for the industry. Until a year ago, pharma was the one of the last bastions of safe, characterless branding. The only thing...
November 20, 2023 · Brand activations, Branding, design, Pharma, Pharmaceuticals, rebranding
-
Rishi’s Reshuffle: Suella’s Sacking and Cameron’s Comeback
After an underwhelming Party Conference season and a tense few days over former Home Secretary Suella Braverman’s unauthorised column in The Times, Monday’s reshuffle was a chance for the Conservative Party to turn around its fortunes ahead of the General...
November 15, 2023 · Conservative, David Cameron, Labour, Party Conference, Public Affairs, Reshuffle, Rishi Sunak, Suella Braverman
-
Will gen AI change the game? Understanding the hopes, fears and ambitions of communications and marketing decision-makers
It’s almost a year since generative AI exploded into our newsfeeds and onto the agendas of organisations from all sectors. Since then, we’ve been told that these tools could affect up to 300 million jobs, and even that AI technology...
October 23, 2023 · ChatGPT, Communications, Gen AI, Generative AI, Marcoms
-
Public sector or for-profit: protecting your reputation in a crisis
Having worked both in-house in the public sector and for agencies representing for-profit companies, there are some very real, important differences to consider when it comes to managing reputation – and some key principles that apply to both too....
October 20, 2023 · Crisis and Issues Management, crisis management, issues management
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Sunak, Starmer and Sparkles: Who succeeded this Party Conference season?
A difference in atmospheres After much anticipation, party conference season for 2023 has now come to a close. With a smattering of policies and a touch of glitter, here is my take on what may well be the final...
October 12, 2023 · Labour, Labour Party Conference 2023, Party conference 2023, partyconference, partyconference2023, Public Affairs, publicaffairs
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