News & Opinions
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Stick and twist: Navigating food and drink purchasing behaviours during the cost-of-living crisis
The importance of purpose, value and authenticity to attract and retain customer loyalty and protect reputation As the real impacts of the cost-of-living crisis unfold and the food and drink sector finds itself facing a perfect storm of issues, the...
August 10, 2022 · Consultancy, Food and Drink, Research and Analytics
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What does authenticity even mean (and why does it matter?)
It’s one of those words – like ‘insights’ – that’s often used and even more frequently claimed. It’s as if everyone knows that businesses and brands have to look and sound authentic to succeed, but nobody remembers quite what you...
August 8, 2022 · Authenticity
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FleishmanHillard UK announces Vijaya Varilly as new head of youth and partnerships
FleishmanHillard UK continues to expand its senior team with the hire of Vijaya Varilly as its new head of youth and partnerships working as a senior cultural strategist across global activations within the Global Culture Unit. Vijaya’s role will also...
August 4, 2022 · B2C Communications, Brand and Design
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No place to hide for financial services firms as the FCA’s Consumer Duty shines a spotlight on authenticity
The FCA’s Consumer Duty will help ensure that retail financial services firms’ promises match their actions. Firms that don’t behave and communicate authentically will face ever-increasing reputational challenges. Financial services firms’ marketing is full of phrases like ‘great customer service’...
July 28, 2022 · Authenticity, Financial Services
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FleishmanHillard UK wins at the IPRA Golden World Awards
FleishmanHillard UK has won gold in the Public Affairs – Agency category of the International Public Relations Association (IPRA) Golden World Awards! Our campaign alongside Fleet Street Communications for UKHospitality to save the hospitality sector during the pandemic has been recognised...
July 28, 2022 · Food and Drink, Media Relations, Navigating Covid-19, Public Affairs
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FleishmanHillard UK announces Vijaya Varilly as new head of youth and partnerships
FleishmanHillard UK continues to expand its senior team with the hire of Vijaya Varilly as its new head of youth and partnerships working as a senior cultural strategist across global activations within the Global Culture Unit. Vijaya’s role will also...
August 4, 2022 · B2C Communications, Brand and Design
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FleishmanHillard UK wins at the IPRA Golden World Awards
FleishmanHillard UK has won gold in the Public Affairs – Agency category of the International Public Relations Association (IPRA) Golden World Awards! Our campaign alongside Fleet Street Communications for UKHospitality to save the hospitality sector during the pandemic has been recognised...
July 28, 2022 · Food and Drink, Media Relations, Navigating Covid-19, Public Affairs
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FleishmanHillard announced as a finalist in the PRWeek UK Awards 2022
We’re thrilled to be shortlisted in the Marketing Communications: Culture, Media and Sport category at this year’s PRWeek UK Awards for our work in partnership with adam&eveDDB, Porter Novelli and Portland to launch WeThe15 with the International Paralympic Committee (IPC)....
July 27, 2022 · Awards
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FleishmanHillard UK confirmed finalists in IPRA GWAs
FleishmanHillard UK has been confirmed as a finalist in the International Public Relations Association (IPRA) Golden World Awards (GWA) for its work for UKHospitality alongside Fleet Street Communications. The campaign, ‘Saving the hospitality sector’, which harnessed public affairs, media...
June 30, 2022 · Awards
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Antoinette Willcocks joins FleishmanHillard UK as first Head of Diversity, Equity and Inclusion
FleishmanHillard UK has appointed Antoinette Willcocks as its first head of diversity, equity and inclusion (DE&I) tasked with delivering on our vision to be the most diverse and inclusive agency in the country. The new role will see Antoinette work...
June 15, 2022 · Diversity and Inclusion
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Stick and twist: Navigating food and drink purchasing behaviours during the cost-of-living crisis
The importance of purpose, value and authenticity to attract and retain customer loyalty and protect reputation As the real impacts of the cost-of-living crisis unfold and the food and drink sector finds itself facing a perfect storm of issues, the...
August 10, 2022 · Consultancy, Food and Drink, Research and Analytics
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What does authenticity even mean (and why does it matter?)
It’s one of those words – like ‘insights’ – that’s often used and even more frequently claimed. It’s as if everyone knows that businesses and brands have to look and sound authentic to succeed, but nobody remembers quite what you...
August 8, 2022 · Authenticity
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No place to hide for financial services firms as the FCA’s Consumer Duty shines a spotlight on authenticity
The FCA’s Consumer Duty will help ensure that retail financial services firms’ promises match their actions. Firms that don’t behave and communicate authentically will face ever-increasing reputational challenges. Financial services firms’ marketing is full of phrases like ‘great customer service’...
July 28, 2022 · Authenticity, Financial Services
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What does authentic communication feel like in practice?
What does it take to bring an authentic voice to one of the UK economy’s most important sectors and how does it affect one of the leading voices in the national debate? Kate Nicholls OBE, CEO, UKHospitality Kate Nicholls OBE,...
July 27, 2022 · Authenticity, Corporate, Food and Drink, Public Affairs
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How can banks communicate authentically through the cost-of-living crisis?
Emily Rushgrove, Associate Director Good communication is vital – but in times of crisis, its importance rises still further. That’s true now amid the cost-of-living crisis and many banks have already begun announcing measures to help their customers, be they...
July 25, 2022 · Consultancy, Financial Services