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  • FleishmanHillard UK release new food and drink communications report

    February 23, 2021

    NAVIGATING A UNITED VS. DIVIDED NATION: FOOD & DRINK COMMUNICATIONS IN 2021 Coronavirus, climate change and Brexit have all had a profound impact on the way in which we purchase and consume our food and drink, as well as our outlook towards the sector in the UK. But these three forces have also all affected us in different, uneven, and unexpected ways. In this report, '‘Navigating a United vs. Divided Nation’, partner & EMEA lead...

  • FleishmanHillard Fishburn introduces Healthcare Six-Week Solutions

    November 18, 2020

    Since March, our Healthcare team has observed a number of things emerge in healthcare communications. Acting on their collective learnings, they have changing the way FleishmanHillard Healthcare package and deliver quick turnaround, business-critical projects. Clients can now purchase Healthcare Six-Week Solutions, based on the fact that it’s possible to do almost anything in six weeks. If you take longer, the variables can change.  FleishmanHillard Healthcare’s ‘six-week solutions’ offers a bespoke approach to address internal and external...

  • Six things we’ve learned about healthcare communications in pandemic times

    November 5, 2020

    By John Gisborne, Chair of Healthcare, London and Jacqui Sanders, Head of Healthcare, London In recent months, anyone who is anyone in healthcare communications will probably agree with the following:  Nothing has stopped – programming has continued apace  Everyone pivoted quickly in March and then continued to innovate in terms of business planning and project delivery  Win strategies for virtual medical meetings were proved early – around the time of ACC.  Once it was clear that data could still be published...

  • FleishmanHillard Fishburn create cutting-edge social media model with Professor Jonah Berger

    October 29, 2020

    The social and innovation team at FleishmanHillard Fishburn today announced the release of OPTIMISE, a new model for evolving social media strategy and digital propositions, developed in partnership with marketing expert, New York Times and Wall Street Journal bestselling author, Professor Jonah Berger. OPTIMISE is a new model for social media success for brands and organisations founded in the teachings from Professor Jonah’s ground-breaking work published in his book, ‘Contagious: How To Build Word Of...

  • COVID Reporting: Corporate reporting in uncertain times

    October 22, 2020

      Until earlier this year the biggest consideration for preparers of 2020 reports looked likely to be Brexit, then the COVID-19 pandemic arrived, bringing with it an unprecedented period of additional disruption and uncertainty. With companies already deciphering how to unpack s172 requirements and best practice across their reports, the question has now also become how to address the impact of COVID-19 through financial and strategic reporting? What are investors and broader stakeholder groups expecting...

  • FleishmanHillard Fishburn report questions FinTech leaders from across the globe

    October 12, 2020

    Brand and reputation are more vital than ever. Unsurprisingly, respondents in our recent FinTech report, 'Fintech Driving Global Change: Building a Better Future', identified customer experience as the most important thing to focus on as COVID-19 exposed some cracks in Fintechs' ability to service customers' needs. Expect to see further fall-out for companies that do not prioritise protecting their reputation as ethical businesses in the face of crisis. Brands must focus on maintaining an authentic...

  • Communicating through a time of change: tracking the B2B buyer’s evolving needs through a pandemic and beyond

    September 7, 2020

    If the past few years weren’t evidence enough, 2020 has confirmed once and for all that predicting the future is a mug’s game. Businesses from all sectors have shown incredible resilience and resourcefulness in the face of the challenges posed by the Covid-19 pandemic, with the success of some previously unimaginable developments – such as mass home-working in many industries – surprising employers and their staff alike. Time will tell how these changes play out...

  • Changing voices of climate change

    June 2, 2020

    By Holly Rouse, Director & Partner Friday will be World Environment Day, with the annual awareness-raising initiative focused this year on nature. In these exceptional times, the COVID-19 pandemic has had a profound effect on nature and the environment in ways that we could never have been predicted in such as short space of time. From falling CO2 emissions to clearer waters and bluer skies. The question playing on our minds however, is whether COVID-19...