Archive

Content Marketing

  • FleishmanHillard takes home Best Branded Journalism at EMEA SABRE Awards

    June 9, 2021

    The whole team is absolutely thrilled to have won the award for 'Best Branded Journalism' at the 2021 SABRE Awards EMEA for our work with Novartis! The PRovoke Media SABRE Awards recognise outstanding campaigns from the PR and communications industry that demonstrate the highest levels of strategic planning, creativity and business results. As one of the largest PR awards programmes attracting entries from around the world, "winning campaigns can honestly claim to have been measured...

  • FleishmanHillard shortlisted in the UK Content Awards

    May 21, 2021

    FleishmanHillard UK has been shortlisted for its work with Novartis for 'B2B Content Campaign of The Year' in the UK Content Awards 2021! The UK Content Awards celebrates excellence in content marketing. And highlights the most 'innovative, exceptional content that attracts, informs, engages and retains audiences to deliver traffic and profit'. Winners are announced on July 15th. Contact us...

  • FleishmanHillard UK shortlisted in two categories at EMEA SABRE Awards

    May 10, 2021

    FleishmanHillard UK has been announced as finalists in the EMEA SABRE Awards with its work for clients Novartis, and Santander recognised in the 'Branded Journalism' and 'Financial Services' categories, respectively. The peer-judged EMEA Sabre Awards honour campaigns that demonstrate the highest levels of strategic planning, creativity and business results. Winners are announced in a high-energy virtual ceremony on June 9th. Contact us...

  • Stats vs. Stories: The secret sauce that makes content marketing click

    April 21, 2021

    Do you watch the news regularly? Have you noticed anything different about the way the latest on the pandemic is being broadcast? Let me take you back over the past 12 months. First came increasing caution, fear and grief. The first few domestic cases, hundreds being admitted to hospital, thousands mourning loved ones and many more suffering long Covid. Hot on its heels, the counter-story. The thousands made redundant, the millions on furlough, the billions...

  • Content Collective: We’re Here And We’re Ready To Play

    July 3, 2015

    Over the last few years, content has been having a bit of a moment. Everyone everywhere has been clamoring about how ‘content is king’ and how ‘branded journalism’ is the way forward. And they’re right, it is. No brand can hope to survive the bear-pit of our modern social-media driven marketplace without spot-on, targeted, well-produced content. The only problem with declaring that content is our future is that you might forget it’s also been our...