Archive
Year: 2021
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Green Trade Deals: The UK Must Use Free Trade Agreements to Fight Climate Change
October 26, 2021
With just over a week until the start of the COP26 climate change conference in Glasgow, the UK government will have been disappointed to see headlines touting the leaked civil service document stating that the signing of new free trade agreements (FTAs) should not be contingent on environmental measures being observed. Although this should come as no great surprise to those who have paid attention to the negotiating patterns of “Global Britain”, it is nonetheless...
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The paradox of communicating CSR: Warts and all
October 26, 2021
Many companies try to improve their image by communicating their involvement in socially responsible activities. This often arouses scepticism rather than achieving the intended goal. Greta Thunberg conveyed it most eloquently: “Blah, blah, blah”. In this series, we explore ways to successfully manage the predicament. Join us on Tuesday 16 November 2021 for a webinar panel of speakers comparing real-life experiences on the challenges of building trust with their audiences when communicating CSR. Warts and...
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FleishmanHillard is PRWeek’s Large Consultancy of the Year!
October 21, 2021
FleishmanHillard UK has been crowned 'Large Consultancy of the Year' at the 2021 PRWeek UK Awards, beating stiff competition to take home the top prize. After our best year on record, in which we have also been awarded PRmoment’s 'Large Agency of the Year' and Creative Moment’s 'Creative Agency of the Year', we have continued to invest in our people alongside supporting a number of partnerships with organisations that share our values in diversity, equity...
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FleishmanHillard’s Ensemble Studio finalists in Strategic Comms Awards
October 20, 2021
FleishmanHillard's creative studio, Ensemble Studio has been shortlisted in two categories for the Strategic Comms Awards 2021. Annual reports designed for Hargreaves Lansdown and also for Barclays have been announced as finalists. Best Annual Report 2020 Finalist: Hargreaves Lansdown Best Annual Report: FTSE 100 Organisations Finalist: Barclays Winners are unveiled on November 23rd. Contact us...
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Webinar — “Blah, blah, blah”: The paradox of communicating CSR
October 19, 2021
Join us on Tuesday 16th November, 2-3pm (GMT) for a panel discussion on the challenges of communicating corporate social responsibility (CSR), hosted by Richard Costa, Director & Head of Corporate Reporting, in conversation with: Iain Brotchie, Vice President UK External Communications at TotalEnergies Danny Cox, Head of External Relations at Hargreaves Lansdown Jacqui Sanders, Head of Healthcare at FleishmanHillard UK Alistair Smith, Director of Strategic Communications at EY UK & Ireland Register to attend. The world is...
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The paradox of communicating CSR: The learning curve
October 19, 2021
Many companies try to improve their image by communicating their involvement in socially responsible activities. This often arouses scepticism rather than achieving the intended goal. Greta Thunberg conveyed it most eloquently: “Blah, blah, blah”. In this series, we explore ways to successfully manage the predicament. The learning curve In post 2. 'Time to refocus,' we took a short definitional excursion to introduce the core idea behind the most successful approaches to communicating socially responsible activities...
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Four ways to fine-tune COP26 communications to maximise impact
October 18, 2021
With COP26 in Glasgow just two weeks away, companies and organisations are finalising plans for COP26 communications and public affairs activity. It is important that they prepare for the shift that will occur in the days before and during the summit, as journalists, political stakeholders and other influential figures redirect their focus from corporate engagement to a singular emphasis on climate negotiations. The UK Government has introduced a high degree of commercialisation to COP26, and companies have recognised...
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Does ‘Buying British’ matter and what should we do about it?
October 18, 2021
It’s a well-worn narrative that simple changes to the way we shop and eat can benefit our health and happiness – as well as supporting local economies and the environment – and the UK National Food Strategy mentions the word ‘local’ no less than 100 times. But how do consumers themselves feel about buying homegrown produce, and what impact has the pandemic, climate change and Brexit had, if any, on our purchasing outlook? FleishmanHillard published...
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The paradox of communicating CSR: Time to refocus
October 12, 2021
Many companies try to improve their image by communicating their involvement in socially responsible activities. This often arouses scepticism rather than achieving the intended goal. Greta Thunberg conveyed it most eloquently: “Blah, blah, blah”. In this series, we explore ways to successfully manage the predicament. Time to refocus In post 1. 'Reality check', we highlighted the reputational challenge that corporations face when communicating their socially responsible activities. Let’s now take a short definitional excursion to...
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FleishmanHillard UK expands international trade and foreign direct investment capabilities with new appointment
October 12, 2021
FleishmanHillard UK has boosted its international trade and foreign direct investment (FDI) offer with the appointment of Tim Harding, who joins from the UK Department for International Trade (DIT). At the DIT, Tim was a specialist in foreign trade, investment and economic development into the UK, with a focus on Asian markets, and brings more than a decade of government experience advising on trade policy, inward investment and international business opportunities for the UK and...