Archive
News & Opinions
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Keeping your team connected in the age of remote working
March 25, 2020
By Rachel Davies, Account Manager, Corporate As offices across the globe close their doors in light of tightening social distancing measures, many of us are leaving behind more than just a computer monitor built sometime this side of the millennium and a sad looking office plant. In fact, we are leaving behind a place where we often receive our daily dose of news, political updates, and gossip from those that, over the months and years...
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How can businesses counter misinformation?
March 24, 2020
By Ben Walters, Account Manager, Corporate team Anyone on Twitter, Whatsapp or Facebook in the last few weeks will have been inundated by panicked messages from those apparently ‘in the know’. There was the story of four young boys in intensive care in Cork because of taking anti-inflammatory medication whilst infected with Coronavirus. There were also the images of military personnel on the streets in London, supposedly being called in to enforce martial law. Both...
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Why the 3 rules of crisis management still apply to Covid-19
March 23, 2020
By Judith Moore, Head of Crisis and Issues Management, Europe The rapidly unfolding situation regarding COVID-19 feels in many ways unparalleled. Entire cities closing all but essential services; workers being told to stay at home; global industries that were thriving several weeks ago now sounding the alarm that their future is at risk. Businesses certainly face a unique set of challenges and immensely difficult decisions. How to avoid mass layoffs and support staff while protecting...
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Purpose is not dead
March 20, 2020
by Carly Hilkin, Associate Director at FleishmanHillard Fishburn I think we can all agree, things have been looking pretty bleak. As countries around the world navigate the fallout and new reality of Coronavirus – mandatory shutdowns and closing borders, social unrest, extraordinary pressures on our healthcare systems – many of us are self-isolating, upended at home and watching the daily news, in a slight state of shock. Many of us are worried for the wellbeing...
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Covid-19: Effective Communications in a Virtual Environment
March 20, 2020
by Sophie Scott,Global Managing Director, Technology, and Senior Partner, at FleishmanHillard Against the background of the global COVID-19 pandemic, all communicators understand the need for clear, concise, consistent communications. This is critical with all audiences, be it employees, customers, partners or third parties. There is a need to keep people informed, to reassure, to mitigate and to ensure audiences understand the plan and can keep a level head. But getting the message across in...
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Managing employees through Covid-19 uncertainty – 10 things to think about
March 19, 2020
By Faith Howe, Partner, Talent & Transformation at FleishmanHillard Fishburn COVID-19 has now directly hit more than 100 countries and continues to spread, creating uncertainty on a global scale. In response, organisations around the world are putting in place measures to protect their employees and ensure business continuity. But, is it possible to do this in a way that preserves engagement and mental wellbeing in a highly disrupted work environment? Distilled from advice we’ve...
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The one thing booming amid the pandemic : TV news
March 18, 2020
By Peter Meikle, Head of News While stock-markets continue to plummet, illustrated by graphs full of jagged cliff-drops that reveal just how astonishingly bad things are getting for the world’s economy, the charts showing the viewing figures for TV news are going the other way – lines shooting skywards, record audiences being recorded. BBC News and Sky News saw around three times their normal audience during parts of this weekend. On BBC1 and Channel 4...
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Content connects: shifting your B2B comms strategy in an uncertain time
March 17, 2020
By James de Mellow, Associate Content Director It’s become clear that the next few months are going to be anything but business as usual. The evolving coronavirus situation is a worldwide public health crisis and organisations are rightly putting the health and wellbeing of their employees first. A secondary, but nevertheless important, concern for businesses is understanding how they can continue operations in a landscape that is constantly shifting. Conferences and events have been cancelled...
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COVID-19 :The increased need for communications
March 16, 2020
By Stephanie Bailey, Managing Director, Corporate I admit I have become more than a little obsessed with finding out as much as I can about the situation with the coronavirus. I can state with a fact that it is ‘rapidly changing’, ‘unprecedented’ and ‘challenging’ because almost everything I have read tells me that. Whilst Public Health England guidelines and advice are being shared and reported there is still a raft of fake news that...
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Rishi “Rich” Splashes the Cash
March 11, 2020
https://youtu.be/_bS3McXHg4g With Westminster abuzz following revelations of the first UK politician to contract coronavirus, coupled with a declining global economic outlook and continued uncertainty over the trajectory of future post-Brexit trade talks, there can have been few Budget statements delivered in recent years set against such a turbulent political and economic backdrop. That Chancellor Rishi Sunak’s debut budget statement should be delivered with such confidence, authority and aplomb should not have come as any great...