Archive
News & Opinions
-
Labour Party Conference 2022: A look ahead
September 23, 2022
Labour goes into this year’s Conference (25th-28th September 2022, Liverpool) riding a wave of optimism. For the first time in over a decade, the party is posting double-digit polling leads, and the party faithful are scenting a first election victory since 2005. No pressure, then. The end of Boris Johnson’s highly consequential premiership represents both opportunity and challenge for Keir Starmer. On one hand, the Shadow Cabinet will be secretly breathing a sigh of relief...
-
FleishmanHillard UK named finalists in The Drum PR Awards
September 22, 2022
Delighted to share that we are finalists in three categories in The Drum PR Awards! Not-For-Profit/Charity FleishmanHillard UK and adam&eveDDB for the International Paralympic Committee (IPC), WeThe15 Travel/Leisure/Tourism and Sport FleishmanHillard UK and adam&eveDDB for the International Paralympic Committee (IPC), WeThe15 Hospitality FleishmanHillard UK, Fleet Street Communications and UKHospitality, Saving the Hospitality Sector The Drum Awards for PR recognise the very best in public relations globally. Winners will be announced during The Drum Awards Festival in...
-
Ransomware and the rise of cyber-attacks in 2022
September 21, 2022
While high-profile cyber-attacks continue to hit the headlines, for every incident you see in the press, there are many more that – thanks to a good crisis communications response – never become public. Our Crisis and Issues Management team has spent an awful lot of time working with companies to prepare for, respond to and rebuild reputations from ransomware attacks. Here they share some emerging trends. Changing perceptions of ransomware Ransomware attacks have become depressingly...
-
Togetherness is one of the major aspects determining the health of a society and economy
September 9, 2022
Lauren Winter, global managing director of consumer culture and senior partner Togetherness, or social cohesion, binds different groups, factions and demographics together, breaking down boundaries and fostering friendship, belonging and well-being. A variety of factors have combined to erode our sense of togetherness, including a breakdown of social trust and a reduction in cultural, economic and social experiences that are shared across different demographics. This is happening at the same time as consumers, shareholders and...
-
FleishmanHillard UK Analysis: The New Cabinet
September 7, 2022
As we look at Liz Truss’s new Cabinet, her vision is evident. Important figures who have been loyal to her both during the leadership campaign and her wider time in politics now occupy key positions. There are also some familiar faces who ran in the leadership race themselves, such as Nadhim Zahawi and Penny Mordaunt – who both rowed in behind #LizForLeader once the writing was on the walls. Truss has favoured loyalty over unity...
-
Loyal to a fault – what will the PM value most when appointing their new Cabinet?
August 24, 2022
The Boris Johnson premiership will soon come to an end. In just under two weeks’ time, he and his Cabinet will pass on the torch to new leading lights to shape the direction of government. Who holds those roles is of central importance to the future of the party, and the country at large. To understand who will be in Cabinet, we must understand that this race is between two candidates with very different approaches...
-
Stick and twist: Navigating food and drink purchasing behaviours during the cost-of-living crisis
August 10, 2022
The importance of purpose, value and authenticity to attract and retain customer loyalty and protect reputation As the real impacts of the cost-of-living crisis unfold and the food and drink sector finds itself facing a perfect storm of issues, the FleishmanHillard UK Food, Agriculture and Beverage team is exploring the implications for brand and communication teams in our new ‘Cost-of-Living Bites’ series. Pauline Gillingham, a director in FleishmanHillard UK’s Corporate team, takes a look at...
-
What does authenticity even mean (and why does it matter?)
August 8, 2022
It’s one of those words – like ‘insights’ – that’s often used and even more frequently claimed. It’s as if everyone knows that businesses and brands have to look and sound authentic to succeed, but nobody remembers quite what you have to do to actually be authentic. Politicians, influencers, business leaders all appear to know that ‘the public’ respond better, buy more, and vote for people or brands who’re authentic. But often as not, they...
-
FleishmanHillard UK announces Vijaya Varilly as new head of youth and partnerships
August 4, 2022
FleishmanHillard UK continues to expand its senior team with the hire of Vijaya Varilly as its new head of youth and partnerships working as a senior cultural strategist across global activations within the Global Culture Unit. Vijaya’s role will also see her offering cultural strategic insights across the agency’s existing client portfolio, working closely with client leads. The Global Culture Unit works across FleishmanHillard’s top 200 clients offering below-the-line cultural insights that lead to braver...
-
No place to hide for financial services firms as the FCA’s Consumer Duty shines a spotlight on authenticity
July 28, 2022
The FCA’s Consumer Duty will help ensure that retail financial services firms’ promises match their actions. Firms that don’t behave and communicate authentically will face ever-increasing reputational challenges. Financial services firms’ marketing is full of phrases like ‘great customer service’ and ‘competitive interest rates’. But when I phone my car insurer the call wait time is more than 10 minutes. When I do finally speak to them, they promise to call me back but never...