Archive

Communications

  • Progress, not perfection: sustainability in the era of transparency and action

    October 23, 2025

    Sustainability has become a lightning rod for political debate in the past 12 months. However, our new research shows that sustainability remains a significant priority for businesses in the UK. In fact, two-thirds (66%) of UK business leaders report they are becoming more vocal as global debates intensify. But that doesn’t mean it’s easy. While sustainability clearly remains high on the agenda, talking about it publicly feels increasingly daunting. The pressure to communicate effectively –...

  • AI in the Newsroom

    August 26, 2025

    PANEL EVENT: Generative AI is revolutionising content creation, distribution and audience engagement. Through an analysis of industry trends, case studies and expert insights, we will explore the rise of Generative AI in the newsroom (and beyond!) and the opportunities and challenges it presents for modern comms teams.   AI isn’t just a productivity enhancer, it’s a strategic enabler – allowing brands to more effectively protect their reputations, navigate cultural complexity, and drive business outcomes. Join our...

  • To drive business performance, we must master cultural alchemy

    July 11, 2024

      To drive business performance, we must master cultural alchemy Today’s business leaders are facing chronic disruption — inflation and cost pressures, AI and the digital revolution, geopolitical instability and societal issues. It’s taking a toll on business performance and heightening the pressure to transform, now and for the future, in an environment where the expectation is to somehow deliver more with less. Data shows that the most pressing challenge for global executive leaders is...

  • Will gen AI change the game? Understanding the hopes, fears and ambitions of communications and marketing decision-makers

    October 23, 2023

    It’s almost a year since generative AI exploded into our newsfeeds and onto the agendas of organisations from all sectors. Since then, we’ve been told that these tools could affect up to 300 million jobs, and even that AI technology could one day pose an existential threat to humanity.  The news cycle is moving so quickly and keeps throwing up compelling new developments – earlier this month, for example, the BBC said it was looking...