Archive
Group: Core Capabilities
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Brand Marketing
January 27, 2020
Brand Marketing at FleishmanHillard UK We create transformative outcomes for brands. Our knowledge of culture, audiences and behaviours allows us to develop creative and insightful ideas that resonate. In today’s marketplace, ideas matter more than ever – ideas that audiences see as their own, which can be authentically expressed through a brand. Our goal is to recognise these opportunities and create a collaborative endeavour with our clients, some of the most exciting brands in the...
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B2C Communications
January 27, 2020
B2C Communications at FleishmanHillard UK Making a brand or product relevant, globally or locally, depends on truly understanding micro audiences, their influencers and the trends of which they are a part. We work with brands to connect with audiences through culture, with a deep understanding of behavioural traits over traditional demographic groups. We have a dedicated and expert B2C communications team that includes strategists, planners, researchers and creatives, who relish the chance to develop trailblazing...
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B2B Communications
January 27, 2020
B2B Communications at FleishmanHillard UK The world is changing fast, and B2B communications are proving more competitive than ever, with an added emphasis on the need to support business recovery and resurgence in a post-pandemic environment. It is critical that businesses can show customers and prospective buyers how they can support their evolving needs. While the B2B buying process is bespoke to each industry segment, we know that the B2B sales funnel is typically long...