Archive
Author: Corporate Marketing
-
How companies can best prepare for COP26
January 25, 2021
Stephanie Bailey, senior partner, managing director of corporate and head of COP26 unit For a long time, there has been no hope. But it was clear from day one of the Biden administration that one of the world’s biggest economies was now prepared to re-engage with the climate issue. As we move towards November 2021 and the 26th UN Conference of the Parties (COP26), we can see the glimmer of something more positive. Like any...
-
Why good design is a business essential—Sally Eggeling, Ensemble Studio
January 22, 2021
Sally Eggeling, director of FleishmanHillard Fishburn's creative studio — Ensemble Studio — shares with The Drum why good design is a business essential for creating competitive advantage in an uncertain market. "Good design establishes a bond," says Sally. "And design thinking has the power to spark ground-breaking creativity, drive authenticity and purpose, and boost reputation and value." Read the full article here in The Drum. Contact us...
-
The next Covid battle: Vaccines vs Misinformation
January 21, 2021
Digital and social will have a hugely important role to play if we’re to beat Covid misinformation and with it, the coronavirus. Peter Wilson, Head of Special Campaigns Wouldn’t it be a tragedy if, after the miraculously fast arrival of covid-fighting vaccines, lazy communication programmes let Covid-19 continue to rage? Take herd immunity. This rather agricultural-sounding theory applies to vaccine strategy too. If a vaccine provides the majority who receive it with a form of...
-
Government’s COP26 Portal open for businesses signals FleishmanHillard Fishburn COP26 Unit
January 21, 2021
Launching today, the Government's COP26 Portal opens for businesses, organisations and civil society to apply to get involved at COP26, Glasgow in November. Opportunities include the hosting of events, creative installations, and exhibition space — across both the Blue Zone and Green Zone. This year marks the first time that the UK will host the UN Climate Change Conference of the Parties (COP26) from 1-12 November 2021. The conference will be the biggest international summit...
-
Two category shortlists for FleishmanHillard Fishburn in inaugural PRWeek Healthcare & Pharma Comms Awards
January 19, 2021
We're thrilled to announce that we have received two shortlists in the inaugural PRWeek UK Healthcare & Pharma Comms Awards! Our amazing healthcare team is shortlisted in the 'Best Agency Healthcare/Pharma Comms Practice' category and our campaign, The Presbyopia by Acuvue, has been shortlisted in the 'Best Public Health Awareness Campaign (excluding COVID-19) category. The PRWeek Healthcare & Pharma Comms Awards virtual awards ceremony takes place on February 18th. Contact us...
-
Public Affairs leaders are ready to make an impact in 2021
January 15, 2021
Tim Snowball, Head of Public Affairs, FleishmanHillard Fishburn At the end of 2020, FleishmanHillard Fishburn launched its first major survey of in-house public affairs leaders. We left most of the questions open-ended to allow respondents the freedom to share what was really on their minds. The participants covered a wide range of sectors. Most were not current FleishmanHillard clients. This is a summary of what we learned: Brexit and Covid-19 made progress on wider...
-
FleishmanHillard Fishburn Event: A Discussion on Ethnicity Pay Gap Reporting
January 11, 2021
FleishmanHillard Fishburn Online Event: A Discussion on Ethnicity Pay Gap Reporting, Thursday 21st January 2021 at 9.00am (GMT) With the Government’s consultation on the introduction of mandatory ethnicity pay reporting, the spotlight on diversity and inclusion (D&I) has broadened beyond gender pay gap reporting. On Thursday 21st January, join our Purposeful Business Team's online event to discuss the latest news around the ethnicity pay gap with a panel of speakers providing their expertise and experience...
-
New Year = New Approach to Public Affairs?
January 11, 2021
Liam McCloy, Partner, Public Affairs, UK Although the year is young, I'd like to offer the following thoughts on how businesses might develop their relationships with political decision-makers and opinion formers over the year ahead: False dawns v. new horizons With a Brexit deal done, approved vaccines starting to roll out across the country and a global summit to host on climate change, Prime Minister Boris Johnson has been keen to trumpet 2021 as a year of opportunity for...
-
Swipe to meet…Glesni Thomas, Account Manager – Corporate
January 6, 2021
As a team, all the brilliantly talented, unique individuals that work at FHF deliver amazing work for our clients. Each person's individual strengths, passions and ambitions are what makes FHF an incredible agency, a diverse talent pool of creative minds solving complex communications challenges and a certified 'Best Place to Work'. We asked corporate account manager, Glesni Thomas to shed some light on what it's like for her to work at FHF London, what she includes in her new working...
-
Biden and Britain: Can the Special Relationship be Built Back Better?
December 17, 2020
By Michael Hartt, Partner and Head of International Affairs, London Fireworks in London, church bells in Paris, and celebrations in the streets of Berlin. While the reaction across Europe to the election of Joe Biden and Kamala Harris may have been exaggerated – American media would benefit from a search for “Guy Fawkes Night” – there’s no question that their victory was warmly welcomed by many political leaders and citizens on this side of the...