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It's time for creativity in PR to take front and centre stage, says FHF CEO and PRCA Global COVID-19 Communications Taskforce member, Jim Donaldson

by
Jim Donaldson

Today the PRCA Global COVID-19 Communications Taskforce releases a new study and report sharing lessons from the pandemic gathered from insights taken from 75 industry leaders across 23 countries.

The guide, ‘How to recover fast from the pandemic: Lessons from communications leaders‘, showcases communications best practice during the crisis, and how communications can support businesses and organisations in recovery. 

The reports key themes include: 

  • The role of communications in today’s world 
  • Effective management and building the right culture  
  • Assessing and planning the way forward through strong leadership 

 

“It’s time for creativity in PR to take front and centre stage”.

 

Jim Donaldson, FleishmanHillard Fishburn CEO and PRCA Global COVID-19 Communications Taskforce member. 

 

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