Archive
Author: Corporate Marketing
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Director Rima Sacre to judge Third Sector Awards
July 12, 2021
Director, Rima Sacre has been announced as a judge at this year's Third Sector Awards, recognising the achievements of charities, individuals and voluntary organisations doing essential work throughout the pandemic. Winners will be announced during a ceremony at new London hotel, The Londoner, Leicester Square on Friday 17th September. Contact us...
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FleishmanHillard appoints Lauren Winter to Global Managing Director of Consumer Culture
July 12, 2021
EMEA head of brand and lifestyle, Lauren Winter has been appointed to the new role of global managing director of consumer culture in a move that puts culture at the heart of communications and campaign strategy at FleishmanHillard. As part of her new responsibilities, Lauren will counsel global clients and client leaders on key cultural movements, themes and creative solutions for campaigns, empowering client teams and the broader agency network to be fluent in...
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FleishmanHillard partners with PRovoke Media for Creativity In PR study
July 7, 2021
The seventh edition of the annual PRovoke Media, 'Creativity In PR' study has been released, co-authored by PRovoke Media and Now Go Create, in partnership with FleishmanHillard. The study, which explores how the PR sector has risen to the unique creative challenges presented by Covid-19 surveys over 300 communications agencies and in-house practitioners globally. Arun Sudhaman, CEO and editor-in-chief of PRovoke Media shares some highlights from the research here. Watch the video discussion featuring, FleishmanHillard...
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What does it mean to adopt an authentic approach to measuring PR and communications?
July 1, 2021
By Ben Levine, Director & Partner, TRUE Global Intelligence, FleishmanHillard UK Last month, we launched our latest edition of FleishmanHillard’s Authenticity Gap research and insights. The Authenticity Gap surveyed more than 10,000 informed consumers across five markets, polling their expectations and experiences of 200+ companies across 20 industries. This authenticity research provides unique insights into the emerging opportunities and threats facing some of the world’s most well-known companies and brands – and, crucially, what consumers expect...
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FleishmanHillard to partner with PRWeek’s Crisis Communications conference
June 28, 2021
The annual PRWeek Crisis Communications conference returns on Wednesday 30th June, bringing together PR and communications leaders to discuss how to respond to the challenges of the past eighteen months and beyond. FleishmanHillard UK has been announced as a partner of this year’s Crisis Communications conference, discussing key themes: Looking back at the impact of a disruptive year and what this means for the ‘new normal’ Navigating an organisations social media presence and exploring the...
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FleishmanHillard Round-Up of virtual Cannes Lions 2021 – Day 4
June 25, 2021
Welcome to day four (and the final instalment) of your daily debrief from this year's (virtual) Cannes Lions. In the final wrap up of the best content and campaigns that wowed from the Cannes International Festival of Creativity, we hit peak “I wish I’d thought of that”, so enjoy a bumper list of campaigns for you to peruse at your leisure, and be inspired by. Rachel "Rom" O'Malley, senior creative. Pedestal Project, Color of...
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Crisis Management: What to do when you know it’s going to be bad news
June 25, 2021
Hannah Cambridge, Director I hate to admit it, but comms alone can’t fix a really bad business issue. You’ll know the kind - when it would be fair for a regulator to come down hard, when you’re completely going against the popular opinion or when you were just in the wrong. We help our clients to navigate all types of issues. Our latest Authenticity Gap research for 2021 placed data security and data privacy as...
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FleishmanHillard Round-Up of virtual Cannes Lions 2021 – Day 3
June 24, 2021
Welcome to day three of your daily debrief from this year's (virtual) Cannes Lions. Here I'm sharing a quick round-up of the best content and campaigns that wowed from the Cannes International Festival of Creativity. Rachel "Rom" O'Malley, senior creative. Most valuable news, Folha De S.Paulo Newspaper Folha de SP, a São Paulo newspaper, confronted fake news by showing the value of its journalism. To protest fake news and misinformation it created a...
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FleishmanHillard Round-Up of virtual Cannes Lions 2021 – Day 2
June 23, 2021
Welcome to day two of your daily debrief from this year's (virtual) Cannes Lions. Read on for a curated round-up of the best content and campaigns that wowed from the Cannes International Festival of Creativity. Rachel "Rom" O'Malley, senior creative. The Bread Exam In Lebanon, breast cancer is often diagnosed too late to treat because women are not taught to do self-exams, nor do they talk about breast cancer - it's taboo. But bread...
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FleishmanHillard Round-Up of virtual Cannes Lions 2021 – Day 1
June 22, 2021
Welcome to day one 0f your daily debrief from this year's (virtual) Cannes Lions. For the next four days, I'll be sharing a round-up of the best content and campaigns that wowed from the Cannes International Festival of Creativity. Rachel "Rom" O'Malley, senior creative. #wombstories (Grand Prix, Health and Wellness) Libresse of Blood Normal fame is back with another exceptional idea. Based on the insight that women’s experiences are doubted and silenced they simply asked...